Person holding a ski with a mountainous landscape in the background

CUSTOMIZE WITH LOCALE

Locally inspired headwear, apparel, & accessories

Headwear Catalog Apparel Catalog

what we do

PRODUCT CUSTOMIZATION EXPERTS

Collection of colorful beanies and mittens with visible brand logos on a white background

CUSTOMIZED HEADWEAR, APPAREL, & ACCESSORIES

Low minimums, quick turn times!

  • Most hats: 30 piece minimum
  • Most apparel: 48 piece minimum
Group of people sitting around a wooden table in a cozy cabin, playing cards.

DESIGN CONSULTATIONS

Work with our experienced sales reps to create designs tailored to your needs!

Two colorful kites flying against a clear blue sky with trees below.

Easy & Fast Reorders!

Most products can be reordered and received within 1-3 weeks!

WHO WE ARE

Two people riding mountain bikes on a trail in a forest

Inspired by Nature

LOCALE was born in the Tetons in 2011 as ‘Cirque Mountain Apparel’ and grew in the Rockies until 2020 when we re-branded to LOCALE and moved to Colorado. We are now under the L2 Brands umbrella with League, Legacy, and Ouray Sportswear, which has enabled us to enhance our product quality and scale our operations to better service our customers. With our core team still in Colorado, we are able to bring an authentic connection to the outdoors to our designs and customer experience.

Woman standing on a rock in a pine forest wearing an Aspen graphic tee over a white long-sleeve shirt, wide-leg light wash jeans, black Converse sneakers, and a navy Nordic pom-pom beanie

Consciously crafted

LOCALE values sustainability and aims to produce the majority of our beanie line and all our face masks from the highest quality recycled materials.

WHY LOCALE

image of guy in a sweatshirt and beanie
01

Customer Experience

Bring your custom assortment to life with a dedicated, local in-house expert by your side. From initial concept through final delivery, one point of contact manages every detail—design, pricing, production, shipping, and follow-up—so the process stays simple, clear, and aligned with your vision.

three beanies laying on a white studio floor
02

Creative Design

Driven by an in-house development and design team and supported by top industry creatives, we deliver fresh, unique styles every season. Collaboration is core to what we do—we regularly partner with local artists. Have an idea? Let’s build it together.

young women on a snowy mountain with both hands on her beanie looking downward and smiling
03

Sustainability

We design with intention—prioritizing responsible materials and more sustainable production practices wherever possible. As a brand rooted in the outdoors, protecting the places we love to explore is core to what we do. Our goal is to reduce impact while creating products our customers can feel good about.

01

Customer Experience

Bring your custom assortment to life with a dedicated, local in-house expert by your side. From initial concept through final delivery, one point of contact manages every detail—design, pricing, production, shipping, and follow-up—so the process stays simple, clear, and aligned with your vision.

02

Creative Design

Driven by an in-house development and design team and supported by top industry creatives, we deliver fresh, unique styles every season. Collaboration is core to what we do—we regularly partner with local artists. Have an idea? Let’s build it together.

03

Sustainability

We design with intention—prioritizing responsible materials and more sustainable production practices wherever possible. As a brand rooted in the outdoors, protecting the places we love to explore is core to what we do. Our goal is to reduce impact while creating products our customers can feel good about.

image of guy in a sweatshirt and beaniethree beanies laying on a white studio flooryoung women on a snowy mountain with both hands on her beanie looking downward and smiling

OUR CLIENTS

Black 'Mammoth' logo with a crown symbol on a white background
Vail logo on a white background
Logo of Glacier National Park Conservancy with a mountain and goat silhouette.
Logo of Big Sky Montana with a mountain and sun design on a white background
Aspen Snowmass logo on a white background
Sierra Nevada logo on white background
Stevens logo with a stylized 'S' on a white background
Lake Louise Ski Resort logo with a black maple leaf on a white background
Jackson Hole logo with a silhouette of a person on a horse on a white background

GALLERY

CONTACT US

Start your order

No bots here. We believe real humans make the apparel experts, therefore when you tell us about your project you will have a real person reach out to you to learn more about your needs.

Customer Service ⋅ Creative Design ⋅ Sustainability
LOCALE provides Vail Resorts Retail with an array of full custom designs for their retail operations coast to coast as well as licensing for local stores in our favorite mountain towns.
A full assortment of custom products designed and manufactured from the ground up with custom brand labels, hangtags, and UPCs is the service you get working with LOCALE.
Bring inspiration to the table, or start with designs out of our catalog to build an assortment of full custom beanies.